Hit Me! An Introduction to Internet Marketing

Our Expert Speakers:

John Straw, Online Search Guru & Founder of Influencefinder

John Straw is a 30 year veteran of the advertising and IT sectors who has provided marketing consultancy for more blue chip companies than we’ve had hot dinners (including Audi, Hertz, Rolls Royce, Fiat/Alfa and Cisco). In 2008 John raised $1m finance and launched new search intelligence firm ‘Linkdex’ - one of the largest crowd projects on the web. London and San Francisco-based Linkdex aims to provide an influence map of the web, and a view of how web sites connect with each other. John Straw was recently voted a Top 100 Internet Marketer. His areas of expertise are internet marketing, partnering, search, strategy, Google.

Rob Weatherhead, Operations Director, Latitude Express

Rob is Operation’s Director for leading SME search marketing specialist Latitude Express and BT SearchSmart, a partnership between Latitude and BT which provides search marketing for small businesses across the UK. He has worked in search engine marketing for 6 years after joining Latitude straight from university, and has experience of managing paid and natural search campaigns for all sizes of business. Rob has an in depth understanding of PPC and SEO as well as Affiliate Marketing, Display Advertising and Social Media Optimisation. He also writes on his own personal blog where he discusses all elements of digital media and Internet related topics.

Adam Parker, CEO, Realwire

As CEO of RealWire, Adam Parker has built a very efficient delivery mechanism for the distribution of content from PR agencies. Adam helped start the company with a then teenage Jonathan Dolby in 2000.  He’s an ex-PricewaterhouseCoopers chartered accountant and management consultant and has spent a good deal of time and effort scrutinising the make-up of the PR industry and its business model in a bid to better sell RealWire’s services as an outsourced offering.

Claire Nicholson, Founder, Adrenalin

Claire Nicholson is a direct marketing expert who created adrenalin following over 14 years experience working in marketing across the multi channel and technology sectors. She previously co-founded more2, a UK leading integrated data and media marketing agency for leading brands. A passionate team worker with her driven by a desire to help clients inject something different into their campaigns and integrate messages through using the latest marketing techniques and channels.

Charlie Osmond, CEO, Fresh Networks
 
Charlie is a co-founder of FreshNetworks. He was named London Entrepreneur of the Year in 2004 and, more recently, UK Young Entrepreneur of the Year by Esquire Magazine. Widely recognised as a passionate and thought-provoking speaker, Charlie is guaranteed to bring energy to any event. He knows exactly how to engage an audience and enjoys nothing more than a lively debate. Conference feedback often cites Charlie as "best speaker" at an event. Before FreshNetworks, Charlie's career started at P&G where he worked in their interactive marketing division. He then went on to set up FreshMinds - twice named UK Research Agency of the year. Out of work, Charlie is a keen sailor, part-time triathlete and Venture Partner at Dawn Capital. He is a fellow of the British American Project and a member of the Young Presidents Organisation (YPO). Charlie is one of the main bloggers for the FreshNetworks blog. He is also a social media trainer and occasional blogger for Econsultancy.

Mat Morrison, Media Planner/ Mediaczar

Mat Morrison is a senior digital comms planner and (these days) social media planner and entrepreneur. He has held board director roles, or been a director of his own companies, for over decade. You'd hope that he'd have picked something up by now.

He began his career at digital hot shop AKQA; going on to help set up Tribal DDB London as Commercial Manager then Head of Strategy. Before joining Porter Novelli as Global Digital Planning Director, he founded the digital comms planning agency RMM where (among other clients) he worked for Buckingham Palace.

Nikki Pilkington, Internet Marketing Expert, NikkiPilkington.com
 

Today, NikkiPilkington.com is a major name in the world of Internet Marketing. Renowned across Europe for our innovative, experienced team of Internet Marketing experts primarily working with SMEs, we’ve made our name by delivering results. Nikki had clearly identified a gap in the online marketplace. She realised something best explained by author Zig Ziglar: “You can have everything in life you want, if you will help other people get what they want.” Nikki Piklington has been helping connect businesses with customers via the Internet since 1994 and she has built a reputation for being the expert that people turn to, when they want to get the most out of their websites.

Mark Shaw is an award winning ex sales guy that advises and trains businesses, and individuals on how utilise Twitter to gain more business & to be effective with their time. Mark has been ranked as high as # 3 in the UK &, #49 in the World for Twitter Elite & has approx 12,500 followers. He has been on radio, published in the media and given talks all throughout the UK in his capacity as an expert on Twitter. 

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